Plant-based meat was once a growth market. In its glory days in the early 2020s, plant-based substitutes were fast moving from niche, pursued by a coterie of vegetarians and vegans who missed meat, to ... FoodNavigator: Why is plant-based dairy doing so much better than plant-based meat?

Understanding the Context

There are two main pillars in the plant-based market – plant-based meat and plant-based dairy. Yet they haven’t seen the same levels of success. While neither is without its problems, plant-based ... The decline of plant-based meat has brought with it something akin to an existential crisis for the plant-based sector overall.

Key Insights

After a brief boom in the 2010s, major plant-based brands are struggling ... As protein demand rises and consumers grow choosier, Good Food Institute Founder Bruce Friedrich outlines how plant-based and cultivated meat can move beyond hype and become investable, scalable ... Plant-based meat may have slowed, but it hasn’t stopped and some investors and brands see opportunities to reignite growth by realigning pricing, technology and market strategy. Major CPG players like ... Insider on MSN: Impossible Foods CEO says that plant-based meat made a big marketing mistake Impossible Foods CEO Peter McGuinness said alternative meat "became woke and partisan." ...

Final Thoughts

Impossible Foods CEO says that plant-based meat made a big marketing mistake Beyond Meat products are seen in a refrigerated case inside a grocery store in Mount Prospect, Ill., Feb. 19, 2022. eyond Meat has reported higher-than-expected sales in the fourth quarter, despite ... Reuters: Beyond Meat owes $39 mln for violating 'plant-based' trademark, jury says Nov 25 (Reuters) - Meat-alternative food company Beyond Meat (BYND.O), opens new tab owes rival Vegadelphia Foods $38.9 million for infringing a Vegadelphia trademark covering the phrase "Where Great ...