No Meat? No Problem: The Rise of Plant-Based Meat Subscriptions - ButcherBox Blog
Plant-based meat was once a growth market. In its glory days in the early 2020s, plant-based substitutes were fast moving from niche, pursued by a coterie of vegetarians and vegans who missed meat, to ... The decline of plant-based meat has brought with it something akin to an existential crisis for the plant-based sector overall.
Understanding the Context
After a brief boom in the 2010s, major plant-based brands are struggling ... There was a time when it seemed plant-based burgers were everywhere. Red meat was out, and a plant-based diet was in. But like many diet fads, that has changed in recent years.
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And Beyond Meat, the ... Beyond Meat is shifting from a focus on plant-based meat alternatives to a focus on protein. Beyond Meat just inked a deal to distribute its new protein drinks. When Beyond Meat held its initial ... Plant-based meat may have slowed, but it hasn’t stopped and some investors and brands see opportunities to reignite growth by realigning pricing, technology and market strategy.
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Major CPG players like ... FoodNavigator: Meat substitutes are only a small part of the plant-based market FoodNavigator: Is Beyond’s diversification the nail in the coffin of plant-based meat? That plant-based meat is in decline is now common knowledge. As affordability, taste and concerns around processing make plant-based alternatives less attractive to consumers, key players such as ... The plant-based meat sector is struggling. One need only look to one of the biggest names in vegan burgers, Beyond Meat, to see how weak demand can hit a business.
The situation isn’t helped by the ...