The plant-based sector hasn’t had an easy ride in recent years. After the meteoric rise of alternative meat and dairy, both categories have taken a hit. We’ve seen reduced sales, a lack of investment, ...

Understanding the Context

The rise of the plant-based movement has seen sales of alt meat, fish and dairy products soaring. Such is its success, the plant-based market is now valued at $23.89bn (€20.34bn) and growing at a CAGR ... As protein demand rises and consumers grow choosier, Good Food Institute Founder Bruce Friedrich outlines how plant-based and cultivated meat can move beyond hype and become investable, scalable ... Taste tests show that some plant-based foods can beat meat and dairy but it will take a culture shift for animal-free to dominate American plates.

Key Insights

Plant-based meats have an image problem. It’s not flavor or appearance. Look-alike beef burgers, chicken-like nuggets and faux pork sausages often cook like meat — some even bleed and sizzle in the ... Fast Company: Why are Europeans eating more plant-based meat than Americans? It’s not why you think Why are Europeans eating more plant-based meat than Americans?

Final Thoughts

It’s not why you think The plant-based market struggled to make progress amid a challenging environment last year, according to The Good Food Institute’s (GFI) 2026 State of the Industry Report on plant-based meat, seafood, ... Plant-based meat may have slowed, but it hasn’t stopped and some investors and brands see opportunities to reignite growth by realigning pricing, technology and market strategy. Major CPG players like ... It’s been a tough few years for plant-based food company Beyond Meat, but CEO and founder Ethan Brown has a plan for a comeback. And as the company’s name suggests, its newest product won’t look much ...